Prepared for you by Bernadette Kelly Group, Local leaders in real estate sales on the South Coast for over 20 years. ‘We make the South Coast home.’
South Coast Real Estate Market Update: A Look at January 2026 Numbers!
Welcome to our first market deep-dive of 2026. At the Bernadette Kelly Group, we believe that data is only as good as the context surrounding it. January is traditionally a month of lower inventory and specific “market mixes,” where the types of homes selling can drastically shift the perceived value of a town.
Key Takeaways: Inventory-Driven Averages
The regional mood this January is defined by low-volume volatility. In towns like Marion and Mattapoisett, a handful of high-value closings have pulled averages upward. However, the real story is the resilience of the buyer pool; despite the winter chill, homes are maintaining strong list-to-sale ratios across the board.
Deeper Dive: Town-by-Town Breakdown
- Marion: The headline figure of a $1,910,000 average price (a 202% increase) is a classic example of “Inventory Mix.” With only 3 sales, this reflects a few significant luxury closings rather than a tripling of town-wide values.
- Mattapoisett: Similar to its neighbor, Mattapoisett’s 2 sales resulted in a $1,040,000 average. While the 90% list-to-sale ratio suggests some room for negotiation, the market remains exclusive.
- Rochester: We are pleased to see activity return to Rochester with 3 sales after a quiet year-over-year comparison. The 33 days on market is the lowest in the region, signaling high demand for Rochester’s specific price point of $605,000.
- Wareham: With 17 sales, Wareham provides the most statistically significant data this month. A 79% increase in average price to $821,953 suggests a genuine upward shift in the type of properties reaching the finish line in this community.
What It Means for You
If you are a seller, these numbers show that premium properties are still fetching premium prices, provided they are positioned correctly. If you are a buyer, the variation in “List to Sales Price” (90% to 99%) shows that opportunity varies wildly by town. In small markets like the South Coast, monthly averages require an expert eye to interpret—don’t let a “200% increase” or a “3% decrease” distract you from your specific goals.
Your Local Expert
At BKG, we prioritize transparency over hype. We make the South Coast home by providing our clients with the logical, data-driven insights they need to make sophisticated real estate decisions.
Ready to see how your home fits into these numbers?
Contact Us Today 📧 bernadette@bkellygroup.com 📞 508.789.5072